Carl’s topics are based on his popular Chief Revenue Officer! book. The book is frequently referred to as “the Survival Guide for Chief Revenue Officers” and comes from decades of working both in and with companies to eliminate the always problematic revenue roller coaster profile:
►”The Chief Revenue Officer Role” connects audiences with the four core processes of his Revenue as a System model. Takeaways include an understanding of how to build a “bankable forecast,” develop performance incentive systems that work and select the right talent for your revenue as a system platform.
►”The Top 10 Mistakes CRO’s Make” covers the most frequent errors Chief Revenue Officers make in their roles today. These come from decades of seeing the same repetitive mistakes made by hard-working CRO’s just trying to survive the revenue roller coaster one more time.
Your company’s fate is in the hands of your sales people. Whether you are hiring for inside or outside sales, you are going to give careful consideration to the candidates in front of you. But back up a bit. Have you thought about the role that they will play specific to your business? This is […]Read more
Welcome to my video corner where you can learn more about the RoundTable, our structure and specific topics we discuss in our monthly, peer group meetings. Video topics include: –Who joins the CRO RoundTable? –The CRO Trifecta –Differentiating Value with more videos being added regularly.Read more