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The Inside vs. Outside Sales Rep Choice

Your company’s fate is in the hands of your sales people. Whether you are hiring for inside or outside sales, you are going to give careful consideration to the candidates in front of you. But back up a bit. Have you thought about the role that they will play specific to your business? This is […]

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How Sales Hiring Mistakes Start

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Find A Phrase That Pays – Let Your Differentiating Value Be Your Message/Pitch

You’ve heard it before: the KISS principle is smart for business. Keep your message short and simple, but it’s equally as important to make it memorable. So why do people in business continue to bury their prospects with an avalanche of words? It’s because they haven’t stopped to define what they’re bringing to their prospect’s […]

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